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Embody authenticity in everyday life

Pure and linear: For those who strive toward the style principle of reduction, the collections cultivate simplicity in its most beautiful form; providing latitude for expression of a person’s individual character. Precise implementation and carefully chosen details result in the ideal fit. With their harmonious proportions and an insistence on state-of-the-art technology, the frames stand equally for timeless design, functionality, and for Swissness. They are designed in Switzerland, produced by the leading manufacturers in Germany, Austria, and Japan.

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